Big Fat Keto Lies Book

How myths are stalling your keto progress
  • A digital version of Big Fat Keto Lies so you can finally separate myths from facts during your keto journey

3 BONUSES When You Order Today

  • Interviews with keto experts ($37 value) around the topics in Big Fat Keto Lies.  
  • Healthiest Meal Plan In The World ($19 value) - it's the first ever meal plan that is engineered to maximize all vitamins and minerals in your diet without tracking your food, so you can get rid of all nutrient deficiencies and finally feel your best self.
  • ​NutriBooster Food Lists ($67 value) - 69 food lists ranked according to your specific needs. Fatigue, energy, sleep, cognition, these food lists emphasize nutrients that you are missing for your specific needs, so you can finally regain control over your health without tracking food.

Regular Price $19

Marty Kendall enjoys one of the highest vantage points in the entire nutritional landscape. Thanks to an open mind and a keen eye for seeing patterns in data, Marty has managed to entirely reverse engineer eating. In his book, ‘Big Fat Keto Lies’, Marty sifts through the quagmire of diet religion and deftly plucks all of the essential gems out of a huge pile of unhelpful dietary dogma.

Ted Naiman, MD
How To Finally Get Results That You Always
Wanted Without Stalling On Keto Diet
From: Marty Kendall
Brisbane, Australia

Let me know if this happened to you...

You started your keto, lost some weight, everything is going great until you hit a plateau.

And then whatever advice you get just doesn't work...

You keep calm and keto on but your health goals never come true.

I know exactly how you feel.

Like so many others, I was once a pilgrim following the latest keto diet guru on my quest for nutritional enlightenment. 

I could quote chapter and verse from the latest best-selling keto book. But what I couldn't do, no matter how religiously I kept the faith, was lose weight and finally improve my health.

After writing hundreds of articles and interviewing countless nutrition experts I discovered 12 Big Fat Keto Lies that have kept my clients from losing weight on keto and maintaining their weight loss long-term.

My goal with Big Fat Keto Lies is to help you leverage the many benefits of low-carb and keto by exposing, correcting, and clarifying keto beliefs that have proven counterproductive or dangerous when taken to extremes.

This is the book that I wish someone had handed to me when I started my keto journey 7 years ago.

What I don't want to be with Big Fat Keto Lies is just another false prophet. I hope to take the role of shepherd, guiding you, just as I did myself, my family, and thousands of my clients by exposing the big fat keto lies.

Who should read Big Fat Keto Lies?

This book is for you if you have been following a 'keto' or low-carb way of eating for more than a few months and may not be getting the continued results, this book will help them fine-tune their current way of eating to ensure they continue to move toward their goal.

This book is for you if you are managing diabetes (either Type 1 or Type 2), it will help them understand how the food they eat affects their blood sugar and insulin and how to modify their diet to improve their results.

This book is for you if you are interested in nutrition and just want to learn to eat better, this book will give you some fresh insights about how to view nutrition through the lens of Nutritional Optimization.
"Marty, this book is brilliant! This is my message to the world also! 
You continue to inform people with honest and accurate information and self-experimentation. We are all learning together. Thank you for your contributions. 
Nutrient density is where it's at, and I agree entirely that each person needs to figure out their own carbohydrate tolerance."

Professor Mark Cucuzzella MD FAAFP
Professor West Virginia University School of Medicine

Look Inside

What  other keto experts are saying about Big Fat Keto Lies...
"There are many myths and misconceptions on low carb and ketogenic diets. Learning how to do the diet correctly from the beginning will make a big difference, especially on your medium to long term results and health.

Keto can be a great tool to improve your health, but more so if done correctly from the start. In his book, Marty does an excellent job at reviewing, correcting and explaining in an easy to understand way, the most prevalent myths in the low carb/keto community."

Luis Villaseñor
Nutritionist, SFN
Ketogains Founder
"Big Fat Keto Lies is a must-read for anyone who has stalled on their path to health and optimal weight. Data-driven engineer Marty Kendall unpacks the common keto dietary conventions that typically cause people to fail in the long-term.

Marty, through easy to follow discussions, explains the often neglected but importance of focusing on dense foods to control appetite - beyond simply looking at macros and calories.
If optimizing your health and nutrition is your goal, you will not be disappointed."

Jeffry Gerber, MD
Family Physician, Denver's Diet Doctor
Denver Colorado, USA
"Every popular diet contains some truth and, as time goes on, ever greater outlandish, hyperbolic and inaccurate claims.

Marty Kendall does a superb job at dispelling the many myths of the keto diet that have grown up over the past few years but offers us a legitimate solution based upon tens of thousands of his analysis of many large data sets.

Big Fat Keto Lies is an essential read for anyone wanting to step out of all pop culture diet trends and embrace a truly agnostic form of nutrition for health."

Aimee Gallo
Vibrance Nutrition
Certified Nutritionist
Master's in Nutrition and Functional Medicine 
"If your goal is to healthfully lose body fat using the most up to date nutrition science and don't know where to start, I highly recommend Big Fat Keto Lies, by Marty Kendall.

As a Harvard-trained radiation oncologist, integrative oncologist and functional medicine practitioner, I have spent nearly two decades counseling patients on the importance of reducing body fat and insulin resistance. During this time, I have witnessed countless patients try unsuccessfully to lose weight or maintain their weight loss using the latest "weight loss diets" (including the popular ketogenic diet and intermittent fasting). Once you read Big Fat Keto Lies, you will understand why these approaches, often don't work.

Marty explains in a very approachable manner, the reasons why people are biologically programmed to fail on most weight-loss diets or calorie restriction. In Big Fat Keto Lies, you will also learn practical, effective, healthful and sustainable approaches to fat loss that are simple to understand and implement. I will be recommending this book for all of my patients who want to optimize their metabolic health, lose body fat and improve their anticancer biological terrain."

Dr Brian Lewenda, MD
Medical Director, Northwest Cancer Clinic;
National Director of Integrative Oncology and Cancer Survivorship,
GenesisCare, Kennewick, WA
Who is Marty Kendall?
Eighteen years ago, I married Monica, who happens to have Type 1 Diabetes. At the time, I didn’t understand what that meant or how it would change my life.

Like most newlyweds, shortly after tying the knot, we started to think about having kids. But we quickly realised that Monica needed to get her diabetes under control to avoid the long list of scary pregnancy complications with high blood sugars.


Monica has lived with Type 1 Diabetes since she was ten. But sadly, no endocrinologist, diabetes educator or dietician had been able to tell her what to eat or how to manage her insulin to enable her to control her blood sugars.

I didn’t know it at the time, but this was the start of my quest.

In 2012, I started to get more serious about nutrition after realising I was getting fat and risking becoming diabetic myself. Not only does my wife have Type 1 diabetes, but I have seen many of my family suffer from obesity and Type 2 Diabetes.

After trying a range of popular diets, I found I was getting fatter and sicker! So, I started researching and working to create a system to make better food choices for myself and my family.


As an engineer, I tend to understand my world with numbers and graphs. So I combined my skills, my passion and my fear to drive me to discover how I could use the data to cut through the noise.


As I shared my observations, people asked more questions. I continued to learn more as I worked to answer them by digging into the data that I have been fortunate to have access to. 

Since then, I have developed a systematised approach to nutrition tailored for a wide range of goals, contexts and preferences.  

Over the past five years, I shared his research at OptimisingNutrition.com. 

I have developed Nutrient Optimiser and Data-Driven Fasting to guide thousands of people on their journey towards nutritional optimisation.

The Boldest Money Back Guarantee


100% Guarantee if you don't love your Big Fat Keto Lies and All The Bonuses or I'll return your $9 and let you keep the book and all the bonuses anyway.

Just email me your receipt and I'll give you back your $9 with no questions asked.
Copyright 2022 Optimizing Nutrition LLC
All rights reserved